I'd suggest that's only part of it. As with anything these days, marketing and exposure

are the biggest success factors, and they are more likely to get a book deal out of being popular than from being an interesting and competent author.

For every one who gets a book deal, there will often be many who write as well if not better on the same subject but don't market their site as well.

Posted By: Steve in Holland, Jan 8, 14:00:26