I was chatting about that to two freindly marketing types ...

... they said they admired the cojones of the ad firm that pitched it to Cadbury's but they hadn't a f**king clue what it had to do with either the firm or the brand.

Figured it was a failed attempt to get people talking about a) the advert and then b) Cadbury's. Failed because out of the three of use we'd all seen it a few times and couldn't remember what it was actually advertising (gorilla suits? drum kits? Genesis?), until we saw it again.

Posted By: Arizona Bay, Dec 11, 16:24:50