in no particular order:

(a) echo your point around comms. Commercial reality is that TV is the key 'customer', but fans are still a critical stakeholder

(b) enshrine a set of values by which everything is judged, regardless of commercial impact - eg gambling/alcohol sponsorship etc. Doesn't necessarily mean 'don't touch with a bargepole', but it does mean balance and social responsibility. I recall when there was the initial bruhahah about having a betting sponsor the club said something about investing in/promoting gambling awareness activities: I don't recall actually seeing anything around that.

(c) elevate the Women's team in prominence and importance (I note we've made a decent start but that's a real growth opportunity)

(d) give our canary its tail back.

Posted By: CWC, Apr 14, 15:58:22