Err if the shop price is wrong they don't have to sell it to you

if the till shows a higher price

until money changes hands no contract is in place

the price shown is merely a invitation to buy

Displays of goods are not offers but an invitation to treat

You can?t insist that a trader sell you goods simply because they are on display in a shop window or on a shop shelf. This is because displays of goods with prices in the shop or on a web page is not an offer from the trader but an invitation to treat. This means they are inviting or encouraging you to make an offer. You can pick the item off the shelf but can change your mind about buying it before you get to the checkout.

This also means if a trader has wrongly priced an item by mistake, they don't have to sell it to you at that price. When you go to the checkout to buy the item, you are making an offer to the trader to buy it at the labelled price. The shop can choose not to accept your offer and correct the price of the item

Not sure how this applies to the original post on william Hill

Posted By: ghostof barry butler, Mar 29, 14:41:24