Norwich City consider full-on push for promotion
Bowkett became Norwich chairman in July 2009
Norwich City chairman Alan Bowkett says the club are considering funding a full-throttle attempt at promotion.
With City fourth in the Championship, Bowkett said he was weighing up the "risk-reward" nature of any push.
"The reward is for one season in the Premiership, you're guaranteed at least ?90m," he told BBC Radio Norfolk.
"So you might take a risk and find some investment or create some more cash to support [boss] Paul Lambert, because we're performing ahead of budget."
After addressing shareholders at the club's annual general meeting on Tuesday he added: "[?90m is] four times our annual revenue, not our profit - four times our annual revenue just by getting to the Premier League.
"The key thing for me now is to see how much we can raise for Paul in one push.
"We're realistic enough to realise that a little more investment might secure that [Premier League] future."
Posted By: SCC 28, Jan 31, 17:04:53
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