I can help you out with some 'tips and techniques' on DM as well

there's masses of DM specialists out there, but quite often the bigger, more expensive agencies. David at User Posted Link is a really knowlegeable DM guy for b2b at a decent smaller agency (he's a friend as well) - lectures at Institute Direct Marketing and things. You might want to look at IDM courses - there are some really good intro one day ones that help with working out measurement, legal, as well as the creative aspects and ideas.

Posted By: camcan, Sep 7, 11:30:43