...

1) It's reasonable to gamble on known income if you have the cash to support it, which, at the time, we did. Whether this has continued, we don't know.
2) I think there were contingency plans in place. But they didn't account for relegation at the time of a global recession. Which isn't that an unreasonable assumption. Wrong, but not unreasonable.
3) Some of what is being shown here is the difference between having a proper businessman in charge and a converted corporate lawyer. Contrast and compare:

Law degree
4 years as a solicitor
2 years as company secretary
2 years as ops manager
then chief executive

MBA from UK's best b-school
4 years head of sales and marketing at massive club
4 years CEO at Premiership club

Posted By: Johnny Comecardiff, Aug 12, 11:53:27