Yes, sorry, my post wasn’t disagreeing with you at all

Just supplementing the point against the original post that just because an advert doesn’t change your behaviour directly, it can indirectly.

Eg. If you never fly anywhere, an advert for Flybe won’t make you start, but if you fly quite a bit, it might influence your choice of airline. That’s what brand awareness does after all and is a huge part of advertising.

Hence why adverts are often nothing whatsoever to do with the product itself.

Posted By: SimonOTBC on July 7th 2019 at 10:32:38

Message Thread

Thinking about the sponsorship arguments am I alone in (NCFC) - biffbro, Jul 7, 08:34:04
- It dunt really bother me what name is on the shirt, (NCFC) - I Am Hoot, Jul 7, 12:31:51
- Like many here, it hasn’t affected me at all if you look st the brand. However I’ve used (NCFC) - Steve in Holland, Jul 7, 10:58:21
  - Pretty much the same - Flybe Colman's Fosters ASICS. (NCFC) - Men without hats, Jul 7, 11:20:40
- 50% of advertising works, nobody knows which half. (n/m) (NCFC) - malkybarkid, Jul 7, 09:56:38
  - You are John Wanamaker and I claim my £5 (n/m) (NCFC) - 702, Jul 7, 10:03:23
- Maybe go tell dafabet the error of their ways (n/m) (NCFC) - CWC, Jul 7, 09:42:01
  - While you're at it (NCFC) - Highlander, Jul 7, 09:48:16
- Well (NCFC) - Cardiff Canary, Jul 7, 09:13:48
- done the mustard and Flybe, not the rest. (n/m) (NCFC) - Higher Wrather, Jul 7, 08:49:34
  - come on you must have had a pint of Fosters (NCFC) - ghostof barry butler, Jul 7, 09:09:38
    - Possibly, in Australia. What happens on tour stays on tour (n/m) (NCFC) - Higher Wrather, Jul 7, 11:25:44
- Advertising does work (NCFC) - earlydoors, Jul 7, 08:43:30
  - It’s brand awareness in this case (NCFC) - SimonOTBC, Jul 7, 10:10:24
    - Agree that it wouldn't be my first choice of industries (NCFC) - earlydoors, Jul 7, 10:17:31
      - Yes, sorry, my post wasn’t disagreeing with you at all (NCFC) - SimonOTBC, Jul 7, 10:32:38

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