I bet you can blame the lawyers for it

Marketing: Guys! We have a great shirt design this year we just need to change our logo a bit!

Legal: It's a registered trademark, you're not changing it.

Marketing: But guys! Seriously, it looks AMAZING if we just tweak the colours a bit, maybe add a Beaver.

Legal: It's a registered trademark, you're not changing it.

Marketing: But the big yellow box screws up the design, everyone will MOAN.

Legal: It's a registered trademark, you're not changing it.

Marketing: Seriously, this will be a massive showstopper for the fans, WOTB will explode. MIKEWALKER will through a strop, in French.

Legal: Right, it's a f**king registered trademark in 150 countries. You want to change it? You got a seven figure budget to do it? You got the time to do it? Then go speak to the Board.

Marketing: On reflection, y'know, it's really not that bad is it? I quite like the asymmetric symbolism in it...

(This may or may not be an insight into my life as in-house legal counsel)

Posted By: CWC on July 1st 2015 at 10:37:33

Message Thread

There fixed... (n/m) (NCFC) - bebisatwat, Jul 1, 10:23:39
- Could you not have the AV in green, the I in blue and the VA in yellow? (n/m) (NCFC) - Jim, Jul 1, 10:27:10
  - I bet you can blame the lawyers for it (NCFC) - CWC, Jul 1, 10:37:33
    - *hehaw-hehaw-hehaw* (n/m) (NCFC) - MIKEWALKER, Jul 1, 10:44:56
    - eek, proof read fail (n/m) (NCFC) - CWC, Jul 1, 10:40:05
      - It was different on the last shirt though. And on the GK kit its white which (NCFC) - Jim, Jul 1, 10:46:11
  - Or indeed as someone says below just have the logo in black (n/m) (NCFC) - Jim, Jul 1, 10:27:51
    - Thing is, colour choice is a big (and expeinsive) part of the logo (NCFC) - Tricky Hawes, Jul 1, 10:35:37
      - But their colours are blue yellow and green? On the GK kit its in white. (n/m) (NCFC) - Jim, Jul 1, 10:47:44
        
        actually thinking about it the logo police at my workplace allow certain colour changes bu (NCFC) - Ralf Scrampton, Jul 1, 10:52:31
        
        *not all* (NCFC) - Ralf Scrampton, Jul 1, 10:52:57
      - they let us change it to all white on the all green away kit from a couple of seasons ago (NCFC) - Ralf Scrampton, Jul 1, 10:44:55
- see, what's wrong with that? (n/m) (NCFC) - tim berry, Jul 1, 10:25:16
  - our new sponsor AVI!? (n/m) (NCFC) - Pixelman, Jul 1, 10:31:01
    - I bet thats what happened. It was like that and then someone showed Aviva who said (NCFC) - Jim, Jul 1, 10:32:38
      - haha, yes. Possibly yesterday. (n/m) (NCFC) - Tricky Hawes, Jul 1, 10:33:21
        
        Yep. looks like a late panic job doesn;t it. (n/m) (NCFC) - Jim, Jul 1, 10:46:31
- . (NCFC) - bebisatwat, Jul 1, 10:24:02
  - link won't work for me :-( (n/m) (NCFC) - Chris Peacock, Jul 1, 10:41:13
  - make the Aviva logo black and that would have been a decent shirt (n/m) (NCFC) - CWC, Jul 1, 10:26:55

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